For their latest, unmissable, campaign, Atlantic Technological University (ATU) have enlisted the help of advertising on bus rears and a digital billboard located on Carlisle Road in the heart of the City. The large format digital billboard is the latest addition to Global’s digital portfolio with sites also in Belfast City Centre and West Belfast.

A multi-campus technological university with locations in the West and North West of Ireland, ATU’s new campaign raises awareness of the opportunities within the university across the City with the simple and effective message “Your Future is Here!”

The combination of classic bus advertising and digital advertising delivers an array of benefits to ATU with bus advertising driving mass coverage and taking the ATU message to audiences right across the local area, whilst the use of the digital billboard provides brand fame through it’s unmissable 18.5m2 size, in addition to increased flexibility through the ability to customise campaign start and end dates, copy changes and time of day scheduling.

Global not only offers bus advertising and the large format digital billboard on Carlisle Road, but also can provide 6 sheets in shopping centres, phone kiosk advertising and large format classic billboards.

For more information on planning and buying a Derry targeted campaign, please visit www.global.com/ni or contact Jenny Young at jenny.young@global.com