Having graduated from Cambridge University, Selina’s career started at The Times Newspaper where she worked in international sales including 6 months in Dubai setting up the UAE edition commercial operation, as well as a stint in the US to advise on the set up of the New York edition. She then worked at The Economist, setting up ‘The Ideas People’ digital advertising network across Europe. Selina’s business skills led her to launch a fashion business (The Season Hats) with her husband, designer Paul Stafford.

The Season Hats went on to show at London and Paris Fashion weeks, winning awards through Headonism and Newgen. Meanwhile, Selina has taken on the family business and is currently the Managing Director of the 4-star White Horse Hotel where she in undertaking a refurbishment of the hotel, already resulting in a new bar and restaurant, and the addition of Spa facilities.

As President of Junior Chamber International (JCI Derry) 2020, Selina won awards for Most Outstanding Local President, Extempore Champion and was a member of the Winning Debate Team. In 2021 she was awarded Most Outstanding Immediate Past President.

In 2021/22, Selina was Chair of The LegenDerry Food Network. She sits on the Hospitality and Tourism Skills ‘Attract’ committee, and is a Director of Les Foyer Des Artistes as part of her commitment to developing Tourism in Northern Ireland.