Derrick Fotar, digital consultant with Get More Customers Online (GMCO) based in Letterkenny believes that many good local business owners provide excellent products and services, but they are just so busy trying to keep the business running that they don’t always take the time to understand how new customers can discover their business online.
“There are fantastic businesses across Donegal that have built their reputation through years of good service and word of mouth. But somebody who doesn’t already know that business usually starts their search on Google, Maps, ChatGPT or other search engines. I work with holiday rental operators, sole traders, and SMEs in the Northwest.”
Derrick is encouraging small businesses to think differently about how they compete online, arguing that local businesses don’t need the biggest marketing budget or tools to easily allow new customers to find them.
“I want more local business owners to understand that online visibility is not reserved for companies with large marketing budgets.”
Get More Customers Online helps local businesses become easier to find and choose online. GMCO achieves this through Local SEO, Google Business Profile optimisation, web design and other practical, actionable online visibility advice. We take an education-first approach to helping Donegal & Derry businesses improve their visibility across AI Search, Google, Bing and the wider web.
GMCO has developed its signature GMCO Online Visibility & Growth Opportunity Review, which is designed to show business owners what they are already doing well, where potential online visibility opportunities exist and practical improvements that small business owners can make themselves.
The primary idea is not to hand a small business owner a long list of everything they’re doing wrong. GMCO starts by recognising and acknowledging what the client has already built and what they’re doing well, before showing them where realistic opportunities to improve their online visibility may exist.
“My philosophy is that you don’t have to be the biggest business online. You just need to make it as easy as possible for your ideal customer to find you.”
Helping Great Local Businesses Get Discovered
As online search continues to evolve, Get More Customers Online aims to continue providing practical guidance for small businesses while developing its online visibility review service.
For Derrick, the principle behind the business remains unchanged:
“There are plenty of great businesses here in the North West. I just want to make sure that the people looking for what they offer, can actually find them.”
“You don’t need to be the biggest business online; you just need to be the easiest to find.”
Notes
Get More Customers Online (Get More Customers Online) is a Letterkenny-based online visibility consultancy that helps small businesses improve how customers can find them online.
Services include Local SEO, Google Business Profile optimisation, web design and signature GMCO Online Visibility & Growth Opportunity Reviews.
Website: getmorecustomersonline.ie
Media Contact: Derrick Fotar
Email: info@getmorecustomersonline.ie
Telephone: +353 86 455 2731
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